The Management of Change : Perspectives and Practice

ISBN
9781861520470
$58.95
Author Genus, Audley
Format Paperback
Details
  • 9.5" x 7.4" x 0.4"
  • Active Record
  • Individual Title
  • Books
  • New Edition
  • 1998
  • 288
  • Yes
  • Print
  • 1
This is a practical introduction to the management of strategic change. The book takes an interdisciplinary approach to the conduct of change in the real world. The author avoids an overly academic approach and stresses the international dimension to competition and change. Mini-cases are used throughout to illustrate the theory, and a further 20% of the whole book comprises full case studies addressing a wide range of business sectors and different sized companies.