Changing the Essence : The Art of Creating and Leading Environmental Change in Organizations

Rapidly changing conditions in today's business environment have made unprecedented demands on organizational leaders - often requiring radical rethinking of purpose and priorities, visions of the future, and the very structure and function of the organization itself. Using illustrative examples of CEOs who have successfully responded to these demands, Beckhard and Pritchard reveal the strategies and leadership behaviours required to manage and integrate this kind of fundamental change.