The Fundamentals of Fashion Management

As you begin your fashion management journey you might already know your supply chain from your social media feed, and your fast fashion from your fashion calender. But if you are unsure whether to pursue a role in marketing, buying, or retailing then The Fundamentals of Fashion Management will help you decide. With a brand new chapter on fashion entrepreneurship, new international case studies and interviews with leading professionals, this is a must-have guide to the industry and you place in it. Burberry, Nabil Nayal, New York Fashion Week, Preda, Topshop, Trendstop, ZABA Book jacket.