Libey and Pickering on RFM and Beyond : How to Improve Multi-Channel Customer and Prospect Profits Using Advanced Recency, Frequency and Monetary Value

ISBN
9780976517207
$59.00
Author Libey, Donald R.
Format Trade Cloth
Details
  • Active Record
  • Individual Title
  • Books
  • 2005
  • 2005/10
  • 337
  • Yes
  • GTF VSC JW KCM
  • Print
  • 12