Escape Velocity

ISBN
9780968547700
$16.95
Author Mootee, I.
Format Paperback
Details
  • Active Record
  • Individual Title
  • Books
  • 2004/09
  • 216
  • Yes
  • Print
This book is written for management consultants as well as senior executives working in one of the most challenging of times - a time of unprecedented competitive intensity and relentlessly accelerating change. The turmoil we are experiencing is undermining all the recipes for success that business schools have taught us. In this book, the author not only explains the pro and cons of different strategy tools and their application in different scenarios, but also looks at the deep theory of strategy creation. Companies and all organizations today face the same compelling question: What is strategy? How should strategy be created? The conventional rules of strategy and management dictate that success is achieved by establishing and maintaining stability, by visualizing a strategic goal, and then basing all strategic planning on its achievement. Here the author proposes alternative concepts as he argues that one cannot succeed using conventional orderly strategies in a highly disorderly world. Using insights from the new sciences of complexity theory, the author brings together a number of practical ideas and shows the promise? These hold for organizing for superior performance. This book crisply argues the need for a radically new approach to strategy. Start-ups and established players alike can harness the author's powerful framework and practical ideas to help their organizations to escape velocity. Book jacket.