Zingerman's Guide to Giving Great Service

Do you really need another book on customer service? There are hundreds you could choose from, and you've probably read at least a dozen. Why should you take advice from a deli with a funny name in Ann Arbor, Michigan? Because the way Zingerman's teaches service is different, better, and more successful than the way others do it. Because while most customer-service books give you philosophy and theory, Zingerman's tells you exactly what to do and exactly how to do it. Because one of Zingerman's founding partners, Ari Weinzweig, has distilled the most important facts about effective customer service into concise and snappy formulas that are easy for you and the people who work with you to remember and use. Do you really need another book on customer service? Yes! But after you read this one, you won't. Book jacket.