CIS-MIS Business : Information Systems for Marketing

ISBN
9780877092902
$17.50
This clear, readable supplement provides concrete and varied examples of the uses and impacts of marketing information systems.
Author Marshall, Kimball
Format Paperback
Details
  • Active Record
  • Individual Title
  • Books
  • 1996
  • 1995/11
  • xi, 164
  • Yes
  • Print