Public Relations : The Necessary Art

ISBN
9780813814575
$32.95
Author Haberman, David A.
Format Trade Cloth
Details
  • Active Record
  • Individual Title
  • Books
  • 1988/04
  • 436
  • Yes
  • Print
  • HM263.H22 1988
Explains the purpose of public relations, describes career qualifications, and covers fact-finding, internal communications, media writing, news conferences, special events, and ethical questions.