A Quick Start Guide to Podcasting : Create Audio and Visual Material for iPods, Blackberries, Mobile Phones and Websites

A Quick Start Guide to Podcasting provides essential information on setting up a podcast. It will show you how to give your brand more than an internet presence; it will give it a voice. With tips on how to write for the ear and how to shape your material, it will help you to: establish an identity; corporate, commecial or individual; reach a different demographic from that which you have previously been able to tap into; entice potential customers or clients to your website. A Quick Start Guide to Podcasting is full of vital technival information necessary to record, edit and upload your podcast, so all you need to start is a little imaginastion - and if you're stumpted for ideas, the real-life case studies will inspire you.